Posts tagged ad
Willy Moon’s “Yeah Yeah” music video clip inspired by Adriano Celentano “Prisencolinensinainciusol” ?
Nov 4th 2012
Willy Moon aka William Sinclair is the new “neo-retro 70’s funky” music newcomer of the year. The first time I heard his new song called “Yeah Yeah” it was in the new Apple iPod TV commercial, and I’m pretty sure you also did.
Of course the next step was to “YouTube” Willy Moon in order to watch the video clip. Yes, this clip is really nicely filmed, the mirrors effects are great, but… wait a minute… isn’t it completely inspired by the Italian pop star Adriano Celentano and his live performance of “Prisencolinensinainciusol” in 1972? More >
David Guetta – Renault Twizy ad in Where Them Girls At ft. Nicki Minaj, Flo Rida music video
Sep 5th 2011
Last time I’ve watched MTV I was surprised to see this superb non-subliminal ad for the upcoming Renault Twizy in David Guetta’s Where Them Girls At music video:
Renault Twizy featured David Guetta's new clip
The car is running –ok,ok, dancing – to the rhythm of David’s beats. Not sure if the advertisement placed on the top of the building is translated in other countries or even censored/blurred when aired? More >
Bag Raiders – Music Review
Aug 6th 2011
This group has made a very cool album for this summer, and their hit Way Back Home was already features in a Vodafone commercial. No, I’m not talking about a new auto tuned pop group re-featured à la David Guetta. I’m talking about Bag Raiders a very eclectic band coming directly from Australia. Their music Way Back Home started to be aired in Germany in April by Vodafone and now in complete Europe. More >
Product placement in videoclips / subliminal ads
Nov 27th 2010
This post is two years old, but I thought it would be cool to see how advertisement and product placement changed the video clips industry. A few years ago TV broadcasters did not blur each frame in which a product appeared. Now the un-blurred versions of video clips are only available on YouTube or similar video sharing platforms.
Let’s have a look back to see why broadcasters came to such a decision and to discover which famous video clips included (subliminal?) ads for cool gadgets and products. More >
Total Immersion: Augmented reality meets paper ad
Jun 19th 2010
You might ask yourself what a good old French rocker Johnny Halliday (better known in USA as Smet thanks to star fashion designer Chrisitian Audigier )has something to do with augmented reality.
This question is legit but here is the answer: the French TV magazine Tele 7 jours are offering a pretty nice feature: if you place the cover of the magazine in front of your webcam you will have the pleasure to see our french rocker appear on the magazine’s cover playing a private concert for you; nice isn’t it? Indeed the French augmented reality specialized company Total Immersion really did a great job.
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